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Sunday 25 July 2010

Facebook hits 500million: Social Media by numbers

Facebook launched in 2004 and has over 500 million members worldwide

Twitter launched in 2006 and has over 100 million registered users globall

Facebook:

People spend over 700 billion minutes per month on the site.

An average user has 130 friends.

There are over 900 million objects in total that Facebook users can interact with, such as community pages.

The average Facebook user is connected 80 pages, groups and events.

The average member creates 90 pieces of content each month.

More than 30 billion pieces of content, like photos, web links and news stories, are shared each month.

About 70 per cent of Facebook users are from outside of the US.

It took five months for Facebook to attract an extra 100 million users, from 400 million to 500 million.

Last January Faceb only had 150 million members.

The site has yet to become the leading social network in Russia, China, Japan or Korea.

Facebook was valued at $11.5 billion according to Sharespost’s March 2010


Twitter:

Launched in 2006.

Twitter has over 100 million registered users worldwide.

Approximately sixty-five million tweets are sent each day.

Over two billion tweets are now posted on Twitter per month.

Approximately 1,000 tweets are posted a second.

Over 15 billion tweets have been posted in total.

More than 135,000 new people are registering on the site per day.

Twitter was valued at $1 billion (£680 million) at its last round of funding in September 2009.

Saturday 10 July 2010

What Happens in your Like Page when hits 10 000?

When you hit the 10,000 fan mark, Facebook gives you access to new and exciting metrics for your wall posts– impressions (the number of times a story has been seen on your wall and in the news feed of your fans) and feedback (the number of comments and likes per impression), which provides a rough approximation of how engaging your content is. These Insights show up for the page admin when you mouse-over.

They’ve also implemented a much improved Insights dashboard where you can view all your Page, Application, and website analytics, and this is available regardless of the number of fans you have. The Insights dashboard provides more data than before, plus a host of new visualization tools including the ability to view full screen, print, and save graphs. These visualization tools are pretty handy if you need images for a presentation or report, or just want to show your aging boss with the bad eyes a full screen version so she can read it more easily.

Facebook “Like” Buttons Coming to E-mail Marketing

E-mail marketing service MailChimp is preparing to release a new version of its application that includes support for integrating Facebook “Like” buttons in e-mail campaigns.

MailChimp v5.2 will be released early next week and include support for the social plugin. Essentially marketers will soon have a simple way to plop Facebook () “Like” buttons inside their e-mail messages.

The e-mail “Like” buttons will look and function in exactly the same way that they do on the web. So, when a subscriber clicks the “Like” button in an e-mail, the campaign is then posted to their Facebook profile. Those “Like” behaviors are tracked by MailChimp and made accessible in the campaign social stats section.

While somewhat controversial, “Like” buttons have proved to be incredibly popular, especially for content creators and online publishers. Nearly 65 million users reportedly “Like” things daily, and TypePad () users have experienced a 50% increase in referral traffic to their blogs from Facebook.

If the MailChimp “Like” addition works as advertised, we predict the upcoming feature will prove extremely popular with e-mail marketers and have the potential to massively boost user engagement.

Given the very nature of Facebook “Like,” the e-mail recipient that clicks to “Like” something is taking a much more social and long-lasting action than simply clicking on a link. In fact, some might even make a case for replacing the link with the “Like” in e-mail altogether.

Friday 9 July 2010

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